It's Google and users, not Microsoft

Google Buys Writely

In an overt challenge to Microsoft, search giant Google said Thursday it had acquired Writely, an online word processing tool, for an undisclosed amount.

Years ago the press reported all about how whatever Microsoft was doing was a "challenge" to IBM. Now it is Google compared against Microsoft.

Just to point out the obvious - Google buying an outfit with a decent web-based word processor Just Makes Sense. This has nothing to do with "challenging" Microsoft, and has everything to do with delivering a compelling service to Google's users.

Can we please drop the lame "challenge" metaphor?